Impact Topic: Wine and Spirits

Liquor and Wine Sales Growth — A southeastern retailer reached out to Lighting for Impact in search of ideas to improve their liquor experience and sales performance.

The Challenge

  • Differentiate our liquor department from other retailers in the market
  • Improve our shopping experience for all new and remodel stores
  • Increase average basket size and profitability
  • Designs must be expandable for the adaption of future digital technology beyond lighting
  • Solutions must be cost effective and contribute to improved ROI

Our Solution
With these objectives in mind, Lighting for Impact:

  • Designed solutions that delivered on the “promise” and transformed the shopper’s in-store experience
  • Created LED designs and kits that are flexible and work in any of their stores
  • Install a low voltage power system that’s expandable for tomorrow’s digital marketing applications
  • Delivered cost effective solutions that came in under budget
  • Trained the retailer’s facilities department to install the system for future store rollouts

The Results

  • Improved the category look and shopper experience
  • Increased average sales and profitability
  • Shoppers comments included: “love the store and new look”
  • Payback was immediate and faster than other capital expenditures they considered

Adding our made-for-retail LED solutions are easier and more affordable than you think. And, you can often upgrade existing display fixtures without removing product! Learn more today! Schedule a quick phone meeting to discuss your project or request a quote by clicking HERE.

 

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Together, our mission is to help retailers and brands improve the in-store shopping experience leveraging our LED solutions. Our team consists of both merchandising and engineering experts to help design, plan, and install the most impactful yet affordable LED solutions for your in-store merchandising.

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