Health & Beauty: Shelf lighting, overhead illumination, and lighted signage

It’s no secret that the health and beauty section is a profit center for any grocery store or pharmacy. So when you consider a retail LED display lighting solution for your store, your health and beauty sections should be an important part of the equation.

In fact, health and beauty lighting is one of the parts of the store where clever LED lighting solutions like backlit header panels can deliver a serious return on investment and more than earn their keep. When showcasing items in translucent bottles, such as perfume, colognes and high-end hair treatments, uplit panels and panel lights can work magic, delivering an ultra-modern upscale look to your merchandise.

What The Research Says About Health and Beauty Lighting

In a Supermarket News survey of grocery retailers, 75 percent of respondents reported sales of health and wellness-related categories have increased. For category managers, this can serve as both an opportunity and a threat. The opportunity is to capitalize on growing sales in the category while at the same time, mitigating the threat of losses to online, direct-to-consumer, and other competitors.

The good news is that Lighting for Impact’s retail LED shelf lighting and overhead illumination products are proven to increase sales by up to 40 percent in center store. That’s real value for money. Not only do you get a more attractive retail environment that can attract more affluent customers, but you also know that your lighting investment will convert to increased sales across the board. 

Directing Shopper’s Attention Health and Beauty Lighting

In-aisle navigation is improved by LED lighting. Elegant LED light invites the shopper into the aisle and helps them find what they’re looking for quickly and easily. The engaging environment also encourages them to linger longer at displays — and increased dwell time grows basket share.

Simply put, modern LED retail lighting is the answer when it comes to driving sales in your health and beauty section. It’s also the key to differentiating your health and beauty department from the competitors down the street.

Don’t forget to check out the images gallery below for ideas and inspiration. If you have any questions about health and beauty lighting or any other retail lighting solutions, we’d love to hear from you. Please call us directly at (844) 218-4112

 

Health & Beauty Gallery

Visit our media library to get access to our free “Health & Beauty (HBA) LED Merchandising” Look Book (in PDF format).